Category: Feature Writing

how to be an anti oppressive freelance writer
Feature Writing
Lindy Alexander

How to be an anti-oppressive freelance writer

When I was a social worker, so much of my work was rooted in anti-oppressive practices. And let me tell you, I made mistakes all the time. But I think the key is to keep learning, asking questions, accepting that we’re not going to get it right 100% of the time and use resources (like the toolkit mentioned below) that help us become anti-oppressive freelance writers.

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how to get the most out of email interviews
Feature Writing
Lindy Alexander

How to get the most out of email interviews

It’s not always best practice to conduct email interviews as a freelance writer. But sometimes, for whatever reason, it’s what you have to do. Over the years, I’ve gleaned some great email questions that ensure you get fantastic quotes from case studies.

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where to find the best story ideas for articles
Feature Writing
Lindy Alexander

Where to find the best story ideas for articles

It’s the moment many freelance writers dread.

An editor asks if you’ve got any ideas you want to pitch.

A client wonders what you think would make a good article for their business blog.

Or you want to break into a dream publication, but your ideas have dried up.

So, where do freelance journalists and writers get their great ideas from?

And how can you ensure you have an endless supply of unique stories that editors will find irresistible?

This post shows you where all the best ideas are hiding ….

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how to move from corporate writing to writing for magazines and newspapers
Feature Writing
Lindy Alexander

How to move from corporate writing to writing for magazines and newspapers

I know that moving from corporate writing to writing articles for magazines, newspapers and online outlets may seem like an unusual topic.

Especially given I’ve written so many posts about how freelance writers can find high-paying corporate work.

But a few months ago a lovely reader got in touch and asked if I would write about how to move from the corporate world and into pitching editors and writing feature articles.

So, how can corporate writers pitch magazine, newspaper and online editors?

This is the simplest and most effective way.

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watch me review a writer's pitch (video)
Feature Writing
Lindy Alexander

Watch me review a writer’s pitch (VIDEO)

Last week’s post was about 3 reasons why freelance writers’ pitches to magazines and newspapers aren’t successful.

This week I want to do something different.

Rather than writing a post about pitching, I’m sharing a video of a pitch review.

I’m regularly asked by writers in my coaching sessions about how to pitch an article, what makes a successful magazine pitch, and why I think their pitches aren’t being commissioned.

This week you can watch me review a writer’s pitch.

This pitch is from an established Australian writer and author who was having trouble breaking into one of her favourite publications.

You’ll see (and hear) my process for reviewing her pitch, what I think works well and the things I think she needs to work on before she sends it.

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what to do when an editor moves on
Feature Writing
Lindy Alexander

What to do when an editor moves on

I hum and hawed about what kind of post I would write this week given most of the world is in some kind of lockdown.

I wasn’t sure if freelancers needed another ‘how to survive/capitalise on Covid-19’ article (although can I just say, reaching out to your editors and corporate asking them if they need content is a good move – I picked up 5 stories last week doing this).

So I decided to write about what to do when an editor leaves their job.

But if you think it would be useful for me to write a post about ways to protect your career and places to pitch while there are so many unknowns, please let me know.

Okay, on with the post.

This may sound pessimistic, but I’m never really surprised when an editor moves on.

It’s an unavoidable part of life as a freelance writer. I’ve had a good run with editors lately, but when I first started freelancing it felt like every editor I worked with moved on after a couple of years. So while it can be incredibly frustrating and disappointing when an editor finishes up with a publication, the editor’s departure actually offers some big opportunities for freelance writers.

This is how you can prepare for the inevitable.

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finding a publication for your (rejected) story idea
Feature Writing
Lindy Alexander

Finding a publication for your (rejected) story idea

It’s the bane of every freelance writer’s existence. You spend time crafting a pitch or query letter for a magazine, newspaper or website. You send it off, full of hope. But then it gets rejected. Or even worse, your pitch is met with silence.

So, where to from here?
It can be hard to think of where else to pitch the story that you thought was a perfect fit for a particular publication, but there are easy ways to ensure your idea sees the light of day. 

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landing a column – what it takes
Feature Writing
Lindy Alexander

How to become a column writer: What it takes

A lot of freelance writers say their dream is to be a columnist. I asked three of Australia’s best-known columnists to spill the beans on how they landed their regular gigs, how column writing differs from feature writing and what advice they would give to freelance writers who dream of having their very own regular space to rant, review or reflect.

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are you writing sponsored content? if not, you're missing a huge opportunity
Feature Writing
Lindy Alexander

Are you writing sponsored content? If not, you’re missing a huge opportunity

If you’re a feature writer contributing to magazines or newspapers, the chances are that you might be feeling pretty bummed by the current state of media affairs (unless you’re a travel writer). There was an article in The Guardian recently (sparked by the closure of Marie Claire’s print edition in the UK) about ‘how the British fell out of love with magazines’, and the collapse of newspapers in Australia has been predicted for years. But in the last little while I’ve seen a striking trend. One that offers real hope for freelance writers.

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